Title: PPC Masterminds
Author: zaidovski
Published: <strong>2020 年 8 月 7 日</strong>
Last modified: 2021 年 1 月 12 日

---

搜索插件

![](https://ps.w.org/ppc-masterminds/assets/banner-772x250.png?rev=2372068)

**该插件尚未通过WordPress的最新3个主要版本进行测试**。 当与较新版本的WordPress一起
使用时，可能不再受到维护或支持，并且可能会存在兼容性问题。

![](https://ps.w.org/ppc-masterminds/assets/icon-256x256.png?rev=2372068)

# PPC Masterminds

 作者：[zaidovski](https://profiles.wordpress.org/zaidovski/)

[下载](https://downloads.wordpress.org/plugin/ppc-masterminds.1.1.1.zip)

 * [详情](https://cn.wordpress.org/plugins/ppc-masterminds/#description)
 * [评价](https://cn.wordpress.org/plugins/ppc-masterminds/#reviews)
 * [开发进展](https://cn.wordpress.org/plugins/ppc-masterminds/#developers)

 [支持](https://wordpress.org/support/plugin/ppc-masterminds/)

## 描述

PPC Masterminds plugin helps you increase ppc quality scores, relevancy and conversion
rates on landing pages by dynamically appending meta titles, descriptions and on
page text (via shortcode) based on actual keyword search queries. It also has the
ability to display a users approximate location by city or state.

To summarize, this plugin does the following:

 1. Appends meta titles and descriptions with paid search queries to increase quality
    scores. This feature currently works only in combination with either the All In
    One SEO or Yoast SEO plugins. No other SEO plugin is supported at this time.
 2. Dynamically changes text on any page to show paid search queries, using shortcode.
 3. Dynamically inserts closest city/state based on the user’s public IP address. This
    requires the use of Maxmind’s GeoIP extension.

## 常见问题

### How to append keywords in meta title and description?

Once the plugin is installed and activated, it will add a new section within your
page editor, usually at the bottom, called “PPC Masterminds Meta Settings”. That
section is responsible for appending the meta title/description based on your settings.
Within that section, you will need to enter the URL parameter you are using to capture
paid search queries. By default, that parameter is usually “keyword”, but that can
be set to whatever parameter you like.

The plugin then checks for the URL parameter you indicated. When a URL parameter
matches the parameter in your settings, the plugin will swap any {param} text in
the title or meta description fields with that url parameter. (screenshot below).

If there is no match, or if the page title or page meta description fields are empty,
the page will use the All In One SEO Pack title or description instead.
 For example,
for https://mysite.com/?my_param=Foo, if the parameter was my_param, then “{param}”
would be replaced with “Foo” wherever it exists in the title and meta description.

### How to show paid search queries within page text?

Once the plugin is installed and activated. You can place the shortcode below anywhere
within your page you want the paid search query to appear.

**[url_params_to_text text=”This is the {param} text you want displayed” params=”
word” default=”This text will appear instead if no params match”] **

Please make sure you indicate what URL parameter the plugin should look for by adding
it within the params field above. In the above shortcode, the URL parameter the 
plugin will look for is “word”. This means your URL should look something like this:
https://yourwebsite.com?word=[paid-search-query]

If no parameter is found, the plugin will then use the default text you indicated
within the shortcode. Example in action below:

Actual Ad URL: https://yourwebsite.com?word=ppc-agency

Shortcode On Your Webpage: Looking for a [url_params_to_text text=”This is the {
param} text you want displayed” params=”word” default=”marketing company”]? You 
are here!

Displayed (when parameter is found): Looking for a **ppc agency**? You are here!

Displayed (when NO parameter is found): Looking for a **marketing company**? You
are here!

### How to show users locations (city or state) on pages?

In order to use the GeoIP feature of this plugin:

 1. You will need to ensure that the Maxmind GeoLite2 City database is installed in
    the plugin directory. You can download this database by signing up for a free account
    here: https://www.maxmind.com/en/geolite2/signup. The file should come named as“
    GeoLite2-City.mmdb”. It will need to be placed in the **“[PLUGIN_DIRECTORY]/ppcmasterminds/
    includes/geoip/”** folder.
 2. Once the above steps are complete, you can place the shortcode below anywhere within
    your page to display the approximate location of the user based on their public
    IP address.

Use this shortcode to display city name:
 **[geoip_location state=”no” not_found_text
=””]**

Use this shortcode to display state name:
 **[geoip_location city=”no” not_found_text
=””]**

Use this shortcode to display both city & state:
 **[geoip_location not_found_text
=”Oops, couldn’t find your location!”]**

Note: Add your own not_found_text to the shortcode in order to customize what it
says when the IP could not be matched to the database.

## 评价

此插件暂无评价。

## 贡献者及开发者

「PPC Masterminds」是开源软件。 以下人员对此插件做出了贡献。

贡献者

 *   [ zaidovski ](https://profiles.wordpress.org/zaidovski/)
 *   [ thecrackerjack ](https://profiles.wordpress.org/thecrackerjack/)

[帮助将「PPC Masterminds」翻译成简体中文。](https://translate.wordpress.org/projects/wp-plugins/ppc-masterminds)

### 对开发感兴趣吗?

您可以[浏览代码](https://plugins.trac.wordpress.org/browser/ppc-masterminds/)，查看
[SVN仓库](https://plugins.svn.wordpress.org/ppc-masterminds/)，或通过[RSS](https://plugins.trac.wordpress.org/log/ppc-masterminds/?limit=100&mode=stop_on_copy&format=rss)
订阅[开发日志](https://plugins.trac.wordpress.org/log/ppc-masterminds/)。

## 更新日志

#### 1.0.0 – 2020-07-31

**Initial Release**
 * Plugin released to the public.

#### 1.1.0 – 2020-08-31

**Yoast SEO Support**
 * The swapping of meta titles and descriptions with URL parameters
is now compatible with both Yoast SEO & All-In-One SEO Pack

#### 1.1.1 – 2021-01-12

**AIOSEO Deprecated Filter Update**
 * Updated code to accommodate All-In-One SEO
plugin deprecated hooks and filters.

## 额外信息

 *  版本 **1.1.1**
 *  最后更新：**5 年前**
 *  活跃安装数量 **不到10**
 *  WordPress 版本 ** 5.2 或更高版本 **
 *  已测试的最高版本为 **5.6.17**
 *  PHP 版本 ** 7.2 或更高版本 **
 *  语言
 * [English (US)](https://wordpress.org/plugins/ppc-masterminds/)
 * 标签
 * [CRO](https://cn.wordpress.org/plugins/tags/cro/)[GeoIP](https://cn.wordpress.org/plugins/tags/geoip/)
   [landing page optimization](https://cn.wordpress.org/plugins/tags/landing-page-optimization/)
   [pay per click](https://cn.wordpress.org/plugins/tags/pay-per-click/)[ppc](https://cn.wordpress.org/plugins/tags/ppc/)
 *  [高级视图](https://cn.wordpress.org/plugins/ppc-masterminds/advanced/)

## 评级

尚未提交反馈。

[Your review](https://wordpress.org/support/plugin/ppc-masterminds/reviews/#new-post)

[查看全部评论](https://wordpress.org/support/plugin/ppc-masterminds/reviews/)

## 贡献者

 *   [ zaidovski ](https://profiles.wordpress.org/zaidovski/)
 *   [ thecrackerjack ](https://profiles.wordpress.org/thecrackerjack/)

## 支持

有话要说吗？是否需要帮助？

 [查看支持论坛](https://wordpress.org/support/plugin/ppc-masterminds/)