描述
BT Visitor Insights is a privacy-friendly, self-hosted analytics plugin. Everything stays on your server — no Google Analytics, no third-party tracking scripts, no data sent to any external analytics platform.
Activate it and your dashboard starts filling with real visitor data: where they’re from, what pages they viewed, what device they’re on, and how long they’ve been around.
Why use it?
- No third-party tracking. All visitor data stays in your WordPress database.
- Zero configuration. Activate the plugin and data starts collecting immediately.
- Lightweight. No bulky frontend tracking script — tracking happens server-side, so it works alongside any caching plugin.
- Real-time. See who’s on your site right now (last 15 minutes).
- Respectful. Honors the Do Not Track browser header and skips logged-in administrators.
Features
- Real-time active-visitor count
- IP geolocation — city, region, country, country flag
- Page view tracking with titles and referrers
- Device detection — desktop, mobile, tablet
- Browser and operating system breakdown
- Top pages, top referrers, top countries
- 30-day visual bar chart
- Per-visitor history — click any IP to see every page they viewed
- Date-range filters — today, 7 days, 30 days, 90 days, all time
- Auto-cleanup — old data is purged based on your configurable retention period (default 90 days)
- IP exclusion list and IP anonymization (in Settings)
- CSV export of visitors and page views
- Dashboard widget on the WP admin home screen
- Admin bar badge with live visitor count
- Skips bots, crawlers, and logged-in admins
- Respects the Do Not Track header
Pro version
A Pro version adds:
- Email digests — daily or weekly HTML report with stats, top pages, and trend comparisons
- Traffic-spike alerts — get an email when page views exceed your normal baseline
- Geo-blocking — block or redirect visitors from specific countries
- Scheduled CSV exports — weekly or monthly automated email exports
- Goals & conversions — track URL-based goals and unique converters
- REST API access — query stats, visitors, and page views via /wp-json/btvi/v1/
- Multi-site rollup — aggregate stats from multiple WordPress sites in one dashboard
- White-label dashboard — customize the menu label and page title for client sites
- Unlimited data retention — keep visitor history forever
The Pro version is sold separately and is not required to use this free plugin.
External Services
This plugin uses the ip-api.com geolocation API to look up the city, region, and country for each new visitor IP address. This request is made server-side from your WordPress installation when a visitor is first seen.
- Service: ip-api.com
- What is sent: the visitor’s IP address
- When: once per unique visitor IP, server-side
- Privacy policy: https://ip-api.com/docs/legal
- Terms of service: https://ip-api.com/docs/legal
No data is sent to Boulley Technology or any other third party.
屏幕截图
Real-time dashboard with visitor count, top pages, top referrers, top countries, and 30-day chart. 
Per-visitor history — click any IP to see every page that visitor viewed. 
Settings page — data retention, IP exclusion, IP anonymization, CSV export. 
Dashboard widget on the WordPress admin home screen.
安装
- From your WordPress admin, go to Plugins > Add New.
- Search for “BT Visitor Insights”.
- Click Install Now, then Activate.
- A new Visitor Insights menu appears in your admin sidebar — click it to view your dashboard.
- Data starts collecting on the next non-admin page view.
Or install manually:
- Download the plugin ZIP.
- Go to Plugins > Add New > Upload Plugin and upload the ZIP.
- Activate the plugin.
常见问题
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Does this use Google Analytics or any third-party tracking scripts?
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No. BT Visitor Insights is fully self-hosted. No tracking scripts are added to your frontend and no analytics data is sent to any third-party platform.
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What data is collected?
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Visitor IP address, page URL, page title, referrer, browser, operating system, and device type. All data is stored in your own WordPress database.
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Does it work with caching plugins?
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Yes. Tracking is handled server-side rather than via a frontend JavaScript snippet, so it works alongside most caching plugins (WP Rocket, W3 Total Cache, LiteSpeed Cache, etc.).
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Does it comply with GDPR?
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The plugin respects the Do Not Track browser header and skips logged-in administrators. Visitor IPs can be optionally anonymized via the Settings page. You are still responsible for disclosing any visitor tracking in your site’s privacy policy.
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How do I exclude my own visits?
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Go to Visitor Insights > Settings and add your IP address to the exclusion list. Logged-in administrators are also skipped automatically.
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How long is data retained?
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90 days by default. You can change the retention period in Settings (0 = unlimited, or 1–3650 days). Old data is purged automatically by a daily cron job.
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Can I delete all collected data?
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Yes. Go to Visitor Insights > Settings and use the “Clear All Data” button under Danger Zone.
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贡献者及开发者
更新日志
1.0.1
- Switched geolocation API from ipwho.is to ip-api.com for reliable legal documentation compliance.
1.0.0
- Initial release on WordPress.org.
- Real-time visitor count.
- IP geolocation via ipwho.is (city, region, country) over HTTPS.
- Page view tracking with titles and referrers.
- Device, browser, and OS detection.
- Top pages, referrers, and countries.
- 30-day bar chart.
- Per-visitor page history.
- Date-range filters.
- Configurable data retention with daily auto-cleanup.
- IP exclusion list and IP anonymization.
- CSV export.
- Dashboard widget and admin bar badge.
- Respects Do Not Track and skips logged-in admins.